Allons™ in Cajun French means “come now” or “let’s go” which perfectly sums up what Lafayette Travel's new bi-monthly inspiration journal is all about. Allons™ serves as a travel resource for visitors listing over 300 tourism-related businesses in Acadiana under accommodations, attractions, restaurants, shopping, entertainment, and transportation. Allons’ editorial content shares the stories behind the food, music, culture, and history at the heart of Cajun & Creole country, serving them up with a heaping helping of witty dialogue and first-hand photography. A calendar of events, highlights of seasonal festivals and area maps are included as well.
Allons™ is published six times a year beginning in January with an issue every other month. 20,000 copies of each issue will be printed. The schedule for 2018 is as follows:
January/February Issue
Delivery: Week of January 8
Ad/Listing Deadline: December 13, 2017
March/April Issue
Delivery: Week of March 5
Ad/Listing Deadline: February 14, 2018
May/June Issue
Week of May 7
Ad/Listing Deadline: April 11, 2018
July/August Issue
Week of July 9
Ad/Listing Deadline: June 13, 2018
September/October Issue
Week of September 10
Ad/Listing Deadline: August 8, 2018
November/December Issue
Week of November 12
Ad/Listing Deadline: October 10, 2018
As its official inquiry fulfillment publication, the Lafayette Convention and Visitors Commission (LCVC) will
Allons™ measures 4.125” across by 8.25“tall and is printed on enamel gloss stock, full color throughout, stitched and trimmed. 20,000 circulations per issue, published six times a year.
Frequency | 6X | 3X | 1X |
Back Cover 3.75" (W) x 7.625" (H) | $655 | $713 | $789 |
Inside Cover 3.75" (W) x 7.625" (H) | $603 | $656 | $726 |
Inside Back Cover 3.75" (W) x 7.625" (H) | $551 | $600 | $664 |
Full Page Category Listing 3.75" (W) x 7.625" (H) | $499 | $543 | $600 |
Full Page 3.75" (W) x 7.625" (H) | $447 | $487 | $539 |
Half Page 3.75" (W) x 3.6875" (H) | $265 | $289 | $320 |
Skyscraper 1.875" (W) x 7.625" (H) | $265 | $289 | $320 |
Quarter Page 3.75" (W) x 1.75" (H) | $169 | $184 | $204 |
Safety Area (Red Dotted Line)
The area on a page where you can safely place copy or other important elements.
Bleed (Gold Dotted Line)
Extra image that extends beyond the edge of the page. When trimmed this ensures the ad will not have a white line down the edge due to cutting variation during printing.
Trim (Solid Gold Line)
The edge of the printed page after bleed has been cut off. All measurements are in inches.